Articles
What’s the Most Affordable Streaming Service for Business?
Background Music Strategy 10 Minute ReadWhat’s the Most Affordable Streaming Service for Business?by Ryan Santangelo, Ph.D., Co-Founder & CEO, Dynamic MediaChoosing a music streaming service for your business isn’t just about hunting for the lowest price — it’s about making a smart investment. A rock-bottom rate might seem appealing, but the cheapest music streaming service for business can quickly become a headache if it means sparse playlists, questionable licensing, or lackluster...
How Beer and Music Work Together To Enhance the Customer Experience
Background Music Strategy 10 Minute ReadHow to Choose the Best Music for Your Breweryby Ryan Santangelo, Ph.D., Co-Founder & CEO, Dynamic MediaCraft beer is a competitive business, and brewing companies are always looking to gain an edge. As any seasoned bartender...
Should You Play Music in the Office? 5 Benefits of Using Background Music for Offices
Are you thinking about playing music in the office, but you’re unsure how your employees will respond? Science is on your side with several benefits attributed to background music for offices.
How to Choose the Best Background Music for Hotels
Background Music Strategy 10 Minute ReadHow to Choose the Best Background Music for Hotelsby Ryan Santangelo, Ph.D., Co-Founder & CEO, Dynamic MediaYour guest's experience begins as soon as they enter your property. Background music for hotels sets the mood to...
The Best Waiting Room Music to Play In a Doctor’s Office
Background Music Strategy 10 Minute ReadThe Best Waiting Room Music to Play In a Doctor’s Officeby Ryan Santangelo, Ph.D., Co-Founder & CEO, Dynamic MediaWe all know that waiting in a doctor's office can be nerve-wracking. But what you may not know is that the...
How to Choose the Best Music for Restaurants
It’s no secret that music plays a big role in setting the mood for any occasion. This is especially true for restaurants, where the right music can create the type of relaxed and welcoming atmosphere that drives sales and keeps your guests coming back.
However, with so many options available, it can be hard to know which music is the best music for restaurants. Beyond that, how do you know what kind of music will create the mood you want? And what do you do if you don’t know anything about music?
How Grocery Store Music Can Impact Shopper Behavior at Your Supermarket
It’s no secret that the right background music can significantly impact shopper behavior. But did you know that the type of music played in a grocery store can influence the way shoppers make decisions?
A recent study in the Journal of Marketing found that grocery store music can influence how long shoppers stay in the store, how much they spend, and what they purchase. The study also found that certain types of music can affect the emotions of grocery store shoppers.
What Is the Best Type of Music to Play in a Retail Store?
It’s no secret that music can influence our moods and emotions. But what you may not know is that it can also affect our buying habits. Studies have consistently shown that the right background music can positively affect shopping behavior and consumer retention. It’s never been more critical for business owners to consider their retail store music playlist carefully.
How to use SiriusXM Music for Business to Create the Perfect Ambiance in your Restaurant
Restaurants are more than just a place to eat. They can help create a lasting memories for guests of all types. The style of furniture, art on the walls and even the cutlery all come together to create an ambiance that makes guests feel welcome and relaxed. Of course, the one thing that ties everything together is the background music.
How To Get A Music License for A Restaurant
If you’re a restaurant owner, you know that playing music is a great way to create a relaxed and fun atmosphere for your customers. But what you may not know is that in order to legally play music in your restaurant, you need to have a music license.
For business owners looking to play background or foreground music in restaurants, it is essential to understand the licensing requirements to avoid legal hassles. Obtaining a music license for restaurants can be confusing for business owners, but professional services like SiriusXM Business include all the permissions you need to make playing music in a restaurant easy and legal.
Why Do Businesses Play Music?
Background music for businesses like malls, restaurants and grocery stores is so ubiquitous today that we sometimes forget this wasn’t always the case. While the earliest form of music for businesses appeared in the 1930s, playing contemporary pop and other commercial music wasn’t popular until the early 1970s. In this article, we answer the question, “Why do businesses play music?” by looking at the past and present of in-store music.